PDF document

Introduction to structured data markup in Google Search

Google uses structured data markup to understand content. Explore this guide to discover how structured data works, review formats, and learn where to place it on your site.

Source: developers.google.com

Open / Download at source Report this link

Related files to “introduction-to-structured-data-markup-in-google-search”

PDF

Schema Markup: What It Is & How to Implement It - Ahrefs

Discover schema markup and learn how it enhances SEO. This guide covers types, implementation, and validation to optimize your website for search engines.

PDF

What is schema markup? And how to add it to your site - Semrush

Schema markup is one way to give search systems explicit, machine-readable clues about the entities on your page, like a product, review, event, or local business. This guide walks through what schema markup is, the most useful types, and how to implement it step by step.

PDF

Schema.org

Schema.org vocabulary can be used with many different encodings, including RDFa, Microdata and JSON-LD. These vocabularies cover entities, relationships between entities and actions, and can easily be extended through a well-documented extension model.

PDF

Schema Markup Testing Tool | Google Search Central | Google for Developers

Use the Rich Result Test to see what Google results can be generated for your pages and the schema markup validator for generic schema validation.

PDF

Schema Markup: What It Is and Why It Matters in 2026 - Backlinko

Put simply: schema markup declares what the content is about, who it’s for, and who stands behind it. Sound familiar? That’s because schema supports the same goals as E-E-A-T: it helps search engines establish identity, credibility, and context.